We recently launched our newly redesigned website www.andrewandpete.com and we just wanted to talk you through some of the decisions we made on our Home Page, and why we made them, so you could potentially apply them to your own websites. To give some context… With launching atomic, our old website didn’t really reflect what…

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Most websites when built are ‘product centric’ i.e. they’ll have the home page, about, contact, and then a page for each product/service. We aren’t saying this is wrong, this is the right way to do it for some businesses. But for others, adopting a ‘buyer centric’ approach to website design could be more effective. What…

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