What to Include in Your Email Marketing Emails

We are big advocates of email marketing. The engagement rates are off the charts in comparison to social media and the results we personally see in our business, from just taking some time to keep in touch with our contacts are fantastic. However, a big question we get asked a lot by clients is –…

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Content Audits – a useful tool

Our good friend Tiana from TalkingBusiness.biz introduced us to the ‘Content Audit’ which we think is a fantastic way to keep your content in check. If you are just starting to put more of a strategy into place regarding your content, or if you have been going for a while, then it works as a…

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Why and how you should be doing email marketing

2 Reasons Why: 1. Email Marketing keeps the connection you have generated with your customer/contact/lead alive. After the transaction is over, instead of saying bye forever, you are harvesting the relationship you have created with somebody, and prolonging their experience with your company. 2. The conversion rate of email opens is on average 20%-30%. This…

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