Posts Tagged ‘Melinda Thomas’
Customer Avatars: How to Create One That Goes Deeper than Age Range
Do you ever introduce yourself like this? “Hi! I’m a woman between the ages of 25 and 60 years old, who loves dogs, works in the financial industry, is married, with 2 kids, and frequently shops online.” I very much doubt it! And as you read that, did I come to mind? I’m guessing not!…
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