Posts Tagged ‘experience’
Do you have Sales Meetings, or Product/Service Experiences?
Two of the main issues with convincing people to buy a product or service are trust and fear. People are scared about making purchases and they need to be sure the value they get is worth the investment. It is your job as a marketer to convince them. Branding is a good way to do…
Read MoreWhat Can We Learn From Hard Rock Cafe?
Have you ever been to Hard Rock Cafe? The food is probably on par with many other high street bar/grill type restaurants and doesn’t particularly blow you away, however one thing that really makes them stand out is the experience. As soon as you enter, they have created an unmistakable atmosphere, that is completely unique…
Read MoreEngaging Marketing Games – 007 style
https://www.youtube.com/watch?v=RDiZOnzajNU What an awesome way for Coke to engage with its customers! It reminded us of how much we love it when instead of companies telling us why we should buy their products and services at times when we don’t really want to listen, they actually make us open to being promoted to – by…
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