Posts Tagged ‘design’
Be ‘on brand’ to raise your content game
Create content. As a small business owner, this is voiced a lot from experts and influencers in the marketing field. But there is a lot more involved in ‘creating content’, and it needn’t be difficult to obtain quick wins and start seeing an impact. Being visual. The first touchpoint with your target audience tends to…
Read MoreVisual Marketing on Twitter | A Match Made in Social Media Heaven
The world has gone visual and the term ‘visual marketing’ has blown up! But what does this mean for small businesses who want to do visual marketing on Twitter? Luckily we are going to tell you, and doubly-lucky…it is good news! If you use Twitter, you will know it is fast paced. The amount of…
Read MoreA Clever Idea for Your Facebook Cover Photo
This was a cool idea that Andrea Vahl talked about at New Media Europe last weekend. Most businesses just have a very nice on-brand cover photo on Facebook. We did too. It looked good, was designed well and complimented the page and our brand. Here’s our original one: It’s nice, but could we do more with it?…
Read MoreClick to Tweet Part II: Getting People to Tweet Your Images
In this previous article, we talked about a cool tool we use called Click to Tweet. It creates links that when clicked – Tweet your content. ACTION: If you haven’t read that already go give it a read then come back to finish reading this article. You can read it here > Today we want to…
Read MoreGet Great Images of your Website with this Free App
Visual Content is so important in marketing these days. Visual content gets more engagement, clicks and general awareness for your brand in comparison to plain text, so luckily we have found a great app to help you with it. It is called ‘Place it.’ and unfortunately it is only available on iOS at the moment, however there…
Read MoreWhy you Would be Stupid Not to Invest in Branding
The first couple of years in business can be tough in terms of cash flow, with lots going out and not a lot coming in, but it doesn’t mean you can skimp on branding! Making a note here that investment is both money and time. Remember – branding is everything you do, the gut feeling…
Read MoreHow to FAKE being a designer
Yesterday we talked about how important design is when it comes to marketing your business. Today we wanted to tell you how to FAKE IT. This isn’t going to teach you how to be a designer. Being a designer takes years of training and practice. However there are some simple things that you should know,…
Read More12 Top Tips for Working with a Designer or Developer
In most micro businesses, you will at some point use a designer to design you something, or a developer to build you something for the web. So it is important that the relationship with your designer/developer is a good one, as the better they work for you, the more effective their work will be –…
Read MoreThe Humble Business Card
A marketing staple is the humble business card. Everyone has one, or everyone should have one. And there are loads of ways you can make yours stand out. Firstly you need to get the basics right. Here’s some things to think about when getting yours designed… Make sure your business card has what you do…
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