How to be a better writer

Who knew that running your own business would require so much writing? Marketing emails. Social media updates. Blog posts. And (no, please, save us)…..s-a-l-e-s pages (shudder).  So. Much. Writing.  Alas, bashing out text onto a screen is a necessary function you can’t avoid. You can outsource bigger projects to a fabulous copywriter (well, hello there…

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More and more now, blogging has become almost a norm of a marketing strategy. It is a great way to show your expertise, get across your brand, and entice people to find out what you are all about. However, it is a time sucker. We talk to many micro businesses who simply don’t have time,…

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