What an awesome way for Coke to engage with its customers! It reminded us of how much we love it when instead of companies telling us why we should buy their products and services at times when we don’t really want to listen, they actually make us open to being promoted to – by asking…

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A study done in 2014 found that at least 44% of all age groups say that the availability of wi-fi influences where they shop. So with this in mind – isn’t it about time you jumped on the bandwagon if you haven’t already! Some shop owners may be worried that it gives people the opportunity…

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          Check out this shop front we saw on Gosforth High Street in Newcastle-upon-Tyne, UK. Cool right? We loved this for 3 reasons… Number 1. It is bright green. Such a simple way to catch your eye on a traditionally grey high street. Number 2. They know their audience. It is…

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