Posts by Guest Contributor

How to be a better writer instantly

How to be a better writer

Who knew that running your own business would require so much writing? Marketing emails. Social media updates. Blog posts. And (no, please, save us)…..s-a-l-e-s pages (shudder).  So. Much. Writing.  Alas, bashing out text onto a screen is a necessary function you can’t avoid. You can outsource bigger projects to a fabulous copywriter (well, hello there…

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Business Owners: How To Stop Getting In Your Own Way!

How to stop getting in your own way by Jo Robinson

Over my years practising as a therapist, first as a Counsellor and then a Psychologist, people tend to assume that I’m “sorted”. They think I’ve got life sussed and that I must be able to handle pretty much any situation that crops up. Well, as much as I’d like to say the above is true,…

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A Strippers Guide to Marketing

Allow me to introduce myself, I’m Leah / Coco / Crystal / Elle…. or whatever name wasn’t already taken at whichever new club I was trying out. It was always some kind of bizarre pot luck game when I started somewhere new to pick a name. Standing there raring to go, firing potential names at…

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How to Create a Better Work Life Balance as an Entrepreneur

work life balance

Being in business is great! You can work when you want, pop out for a round of golf whenever, meet your friends for lunch and if you’re tired, just have a nap! OR… slightly more realistically: 5am starts to get to networking meetings Skipped meals Launches Worry about getting customers/clients Tech headaches Work encroaching your private…

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How to structure your BIG ideas in presentations

Did you know that they way we convey ideas to others can be compared to the decay of radioactive substance? Thought not, let me explain. A half life The scientific definition of a half life (not the computer game!) is the length of time it takes for a radioactive substance to decay… well, for half…

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The top five reasons for using PowerPoint templates (not)

What’s a template? Templates are blank, pre-prepared slides. You fill them in and “hey-presto!” you’ve got a slide deck for your presentation. You get some when you buy PowerPoint; you can get free ones online; you can even pay for them. Here’s the sales-shot of a popular one. All you have to do is double-click…

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